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Copywriting Formulas

Inspire with a growth outlook, backed by data and credible sources. Motivate action and emphasize stability for long-term success.

Strong Hooks (Tweet 1)


Tease the inevitable rise of [Positive Outcome]: "Here are X reasons why [positive outcome] is inevitable."

Start with a surprising statistic that supports a bullish outlook: "Did you know that [positive fact or statistic]? Here are X reasons why [positive outcome]."

Capture excitement by highlighting an ongoing development with massive potential: "It’s happening! [Exciting development] is set to [positive outcome]."

Tap into FOMO by emphasizing a trend that’s gaining momentum: "Don’t miss out on [opportunity or trend]—here are the key reasons why [positive outcome] is inevitable."

Paint a vivid picture of a desirable future scenario tied to current actions: "Imagine [future scenario]. This is why [current action] is crucial."

Reassure the audience that despite recent successes, the greatest opportunities are ahead: "[Current success] is just the beginning. The best is yet to come."

Present critical insights that reinforce the bullish narrative: "Here’s what you need to know about [positive trend]. [Outcome] is closer than you think."

Deconstruct a positive trend to show why it’s a game-changer: "Breaking down the [positive trend]—why it’s a game-changer for [industry/sector]."

Use undeniable data to forecast a bullish outcome: "The numbers don’t lie—[Statistic] proves that [positive outcome] is on the horizon."


Long Thread / Tweet

Introductory Context (Tweet 2)

Provide context or background that sets the stage for your bullish argument.

Key Point #1: Positive Trend/Data (Tweet 3)

Introduce a compelling piece of data or a trend that supports your outlook.

Key Point #2: Why It Matters (Tweet 4)

Explain why this trend or data point is significant and what it means for the future.

Key Point #3: Future Potential (Tweet 5)

Highlight the exciting future opportunities that arise from this trend.

Key Point #4: Supporting Evidence (Tweet 6)

Provide additional evidence or examples that reinforce the bullish outlook.

Summary & Takeaway (Tweet 7)

Wrap up recapping the main points with a takeaway that encourages engagement.

Make sure to use topics and short sentences here.

Call to Action or CTA (Tweet 8)

Encourage the audience to take a specific action, whether it's following you, subscribing to a newsletter, or exploring a product.


Short Thread / Tweet

Key Point with Data/Trend (Tweet 2)

Introduce a single, powerful piece of data or a trend that supports your bullish stance.

Why It Matters/Future Potential (Tweet 3)

Explain why this data/trend is important and what it means for the future.

Call to Action/Takeaway (Tweet 4)

End wit a quick recap or a takeaway that reinforces the bullish outlook and a strong call to action or an invitation for the audience to engage with the topic.

Highlight declining trends and risks, backed by warning signals and historical comparisons. Emphasize uncertainties and encourage caution to avoid potential pitfalls.

Strong Hooks (Tweet 1)

Signal that something concerning is happening: "The warning signs are clear—[Market/Trend] is heading for trouble."

Challenge the audience to consider their readiness for a downturn: "Are you prepared for [negative outcome]? [Trend/Event] suggests it’s time to take action."

Predict an imminent correction or crash: "The [Market/Trend] bubble is about to burst. Here are X reasons why you should be cautious."

Open with a blunt assessment of a negative trend: It’s not looking good for [Market/Trend]. Here’s what’s happening.

Suggest that it’s time to rethink strategies in light of new risks: "Time to reconsider your [investment/strategy]. [Trend/Event] suggests trouble ahead."

Highlight multiple warning signs that suggest trouble ahead: "Red flags everywhere—[Market/Trend] is facing significant challenges. Here are X key red flags 👇"

Warn against complacency and encourage proactive measures: "Don’t get caught off guard by [negative trend/event]. Here’s how to stay safe."

List key reasons why caution is warranted: "Here are X reasons to be cautious about [Market/Trend] right now:

1️⃣ [Reason 1] 2️⃣ [Reason 2] 3️⃣ [Reason 3]

Let's dive in 👇"

Question whether current stability is hiding future volatility: "Is this the calm before the storm? [Market/Trend] shows worrying signs. Here are the X key warning signs 👇"

Highlight overlooked risks that could lead to negative outcomes: "This could spell trouble for [Market/Trend]. Here’s what you need to watch out for."

What You’re Not Seeing About [Market/Trend]: "What you’re not seeing about [Market/Trend] could [negative outcome]"

Why [Market/Trend] Is Set for a Downturn: "Why [Market/Trend] is set for a downturn—here are X evidences."


Long Thread / Tweet

Introductory Context (Tweet 2)

Provide a brief context or background to frame the discussion.

Key Point #1: Negative Trend/Data (Tweet 3)

Introduce the first key point, supported by a strong piece of data or a trend.

Key Point #2: Risk Analysis (Tweet 4)

Discuss the risks or uncertainties associated with this trend.

Key Point #3: Historical Comparison/Warning (Tweet 5)

Compare the current situation with a past event or provide a warning based on historical data.

Call for Caution (Tweet 6)

Encourage your audience to take a cautious approach, possibly suggesting actions to mitigate risk.

Summary & Takeaway (Tweet 7)

Summarize the key points, reinforcing the cautionary message.

Make sure to use topics and short sentences here.

Call to Action / Engagement (Tweet 8)

Encourage the audience to take a specific action, whether it's following you, subscribing to a newsletter, or exploring a product. Or even encourage discussion or ask for opinions.


Short Thread / Tweet

Key Point with Data/Trend (Tweet 2)

Recent [data/event] shows [negative trend], which could lead to [negative outcome].

Risk Analysis/Why It Matters (Tweet 3)

Explain why this data/trend is important and what it means for the future.

This trend is concerning because [reason], and it could impact [market/portfolio/economy].

Call to Action/Caution (Tweet 4)

End wit a quick recap or a takeaway that reinforces the bullish outlook and a strong call to action.

“Now is the time to [action] to protect yourself from potential losses.”

Optional Engagement Prompt (Tweet 5)

"What’s your take on this trend? Are you making any changes to your strategy?"

Ensure clarity and accuracy, backed by credible sources. Focus on relevance to the audience, provide actionable insights, and present information in a clear, organized manner.

Strong Hooks (Tweet 1)

Begin with an intriguing fact that will grab the reader’s attention: "Did you know [interesting fact/statistic]? Here’s why it matters."

Challenge common assumptions with surprising information: "The truth about [topic] might surprise you. Here’s what you need to know."

Offer new insights or lesser-known facts: "Here are X things you didn’t know about [topic] that could change your perspective."

Promise comprehensive coverage of an important topic: "The ultimate guide to [topic]—everything you need to know in one place."

Provide essential information that’s relevant to all: "What everyone should know about [topic]—essential insights for [audience]."

Break down a complex topic into understandable parts: "Ever wondered how [topic] really works? Let’s break it down."

Offer actionable tips or strategies for achieving a goal: "X [Tips/Strategies] for [Outcome]"

Provide a complete overview of a subject: "Everything you need to know about [topic], explained simply"

Debunk myths and correct misconceptions: "Why [common belief] is wrong about [topic], and what you should know instead.

Here are X myths about [topic], debunked.

Offer a step-by-step guide to achieving a specific result: "How to [achieve outcome] in [timeframe]—a step-by-step guide."

Revealing the Secrets of [Topic]: "Revealing the secrets of [topic]—what you need to know."

What [Experts/Top Professionals] Are Saying About [Topic]: "Here’s what [experts/top professionals] are saying about [topic]."

X Must-Know Facts About [Topic]: "Here are X must-know facts about [topic] that could impact your decisions."

The Complete [Topic] Checklist: "The complete [topic] checklist—don’t start without this."


Long Thread / Tweet

Introductory Context (Tweet 2)

Provide a brief context or background to frame the discussion.

Key Point #1: Introduction to the Topic (Tweet 3)

Provide context or background to frame the information you’re about to share.

Key Point #2: Data/Insight (Tweet 4)

Introduce the first key concept or piece of information.

Key Point #3: Explanation/Analysis (Tweet 5)

Elaborate on the first concept with supporting details or examples.

Key Point #5: Implications/Impact (Tweet 6)

Introduce the second key concept or piece of information.

Key Point #6: Actionable Advice/Takeaway (Tweet 7)

Provide more details, examples, or practical insights related to the second concept.

Summary (Tweet 8)

Recap the main points and why they matter using topics and short sentences.

Engagement or CTA (Tweet 9)

Encourage the audience to take a specific action, whether it's following you, subscribing to a newsletter, or exploring a product.

Or engage: What’s your perspective on [topic]? Let’s discuss in the comments!


Short Thread / Tweet

Key Point with Data/Trend (Tweet 2)

Recent [data/event] shows [negative trend], which could lead to [negative outcome].

Explanation/Why It Matters (Tweet 3)

Explain why this data/trend is important.

This is important because [explanation of the impact or significance].

Actionable Advice/Takeaway (Tweet 4)

Here’s what you should do with this information: [actionable advice]. Using topics and short sentences.

CTA or Engagement (Tweet 5)

Encourage the audience to take a specific action, whether it's following you, subscribing to a newsletter, or exploring a product.

Or engage: What’s your perspective on [topic]? Let’s discuss in the comments!

Present clear and simple information in a structured way that builds understanding. Provide actionable insights, encourage engagement, and ensure credibility with reliable sources. Tailor content to the audience’s needs, keeping it relevant and practical.

Strong Hooks (Tweet 1)

Promise a clear path to mastering a skill or concept: "Master [Skill/Topic] in X Easy Steps"

Offer comprehensive coverage of an essential topic: "Everything You Need to Know About [Topic], explained simply."

Present a complete, step-by-step guide to achieving a desired outcome: "The Ultimate Guide to [Topic] - [Outcome - what's the outcome of learning this information?]"

Educate the audience by highlighting pitfalls and how to steer clear of them: "Common Mistakes in [Topic] and How to Avoid Them."

Offer a straightforward approach to learning something new: "Want to learn [Skill]? Here’s how"

Provide a clear, time-bound strategy for achieving a goal: "How to [Achieve Outcome] in [Timeframe]"

Share practical tips that lead to mastery: "X Tips for Mastering [Skill/Topic] - [Outcome - what's the outcome of learning this information?]"

Reveal surprising facts that can change the audience’s perspective: "What You Didn’t Know About [Topic] that could [Outcome]"

Encourage immediate action with easy-to-follow steps: "Start [Task/Skill] Today with These X Simple Steps."


Long Thread / Tweet

Introductory Context (Tweet 2)

Provide a brief context or background to frame the discussion.

Key Concept #1 (Tweet 3)

Introduce the first key concept or step in the learning process.

Explanation/Details (Tweet 4)

Expand on the first concept with details, examples, or further explanation.

Key Concept #2 (Tweet 5)

Introduce the second key concept or step, building on the first.

Explanation/Details (Tweet 6)

Expand on the second concept, providing actionable insights or tips.

Summary/Recap (Tweet 7)

Recap the key points covered, emphasizing their importance and interconnection.

Call to Action/Engagement (Tweet 8)

Encourage the audience to apply what they’ve learned, ask questions, or share their thoughts.


Short Thread / Tweet

Key Concept/Step (Tweet 2)

Present the main concept or step the audience needs to learn.

Explanation/Why It Matters (Tweet 3)

Briefly explain the importance of the concept and how it can be applied.

Call to Action/Engagement (Tweet 4)

Encourage the audience to take action, ask questions, or discuss the topic.

CTA or Engagement (Tweet 5)

Encourage the audience to take a specific action, whether it's following you, subscribing to a newsletter, or exploring a product.

Or engage: What’s your perspective on [topic]? Let’s discuss in the comments!

Connect emotionally with the audience, support your message with facts and logical reasoning, build credibility through trusted sources, and end with a clear, compelling call to action.

Strong Hooks (Tweet 1)

Present a list of compelling reasons that make the action irresistible: "X Reasons Why You Should [Take Action]"

Pose a question that makes the audience think about a positive outcome they want: "What If You Could [Achieve Desired Outcome]?"

Paint a vivid picture of a desirable future that the audience can help create: "Imagine a World Where [Positive Scenario]"

Start with a surprising fact or debunk a common myth to grab attention: "The Truth About [Issue]"

Use FOMO to create urgency and prompt action: "Don’t Miss Out on [Opportunity]"

Challenge the audience to confront barriers that might be holding them back: "What’s Stopping You from [Achieving Goal]?"

Highlight a common pitfall and position your content as the solution: "The Biggest Mistake People Make When [Action/Decision]"

Address a widespread belief or misconception and explain how it limits the audience: "Here’s Why [Common Belief] Is Holding You Back"

Present the action as a crucial, intelligent decision that benefits the audience: "Why [Action] Is the Smartest Move You’ll Make Today"

Emphasize the missed opportunities if the audience doesn't take action: "If You’re Not [Action], You’re Missing Out on [Benefit]"


Long Thread / Tweet

Introductory Context (Tweet 2)

Provide background or context that frames the issue or opportunity, making it relatable and relevant.

Emotional Appeal (Tweet 3)

Tap into emotions by highlighting the stakes involved—what the audience stands to gain or lose.

Logical Arguments (Tweet 4)

Present a key fact, statistic, or logical argument that supports your position or action.

Credibility/Authority (Tweet 5)

Introduce an expert opinion, endorsement, or data from a credible source to strengthen your argument.

Counterarguments (Tweet 6)

Address potential objections or counterarguments, and refute them with strong reasoning.

Summary & Reinforcement (Tweet 7)

Recap the main points, reinforcing why the audience should adopt your viewpoint or take action.

Use mainly topics and short sentences.

Call to Action (Tweet 8)

End with a clear, direct call to action, encouraging the audience to make a decision, sign up, purchase, or support the cause.


Short Thread / Tweet

Logical Argument (Tweet 2)

Present the main fact or reasoning that supports your argument.

Emotional Appeal (Tweet 3)

Highlight the emotional impact or benefits of taking the suggested action.

Call to Action (Tweet 4)

Conclude with a direct and compelling call to action, urging the audience to take immediate steps.

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Last updated 7 months ago

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